Did you know a new Nine Inch Nails album was coming out shortly? You can hear it here.
Meanwhile, this one comes fully loaded with an odd viral marketing campaign. Us Xbox/Halo fans aren't new to viral marketing at all, although Trent doesn't want you to feel like this is clever marketing. It is part of the experince. The entrie project reminds me of the "Outside" project David Bowie never finished. Meanwhile the entire nine inch nails collection is "enhanced" by little gimmics that kind of add to the fans desire to own it all.
I eat this stuff up. I am just glad to hear Trent is "inspired".
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